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Thursday, September 22, 2016

Demo Classes at Imaging USA 2017

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Are you looking to take in some live demonstrations at Imaging USA? The Demo Class Track is guaranteed to give you a jolt of inspiration as you witness live demonstrations by top instructors. 

As you prepare for the world's largest pro-photography convention, keep these Demo Track classes in mind to catapult your business!

Take a behind-the-scenes look at the creation process from legend Tim Kelly. Experience a live demo as you discuss compositional dynamics and explore the challenges of posing techniques. Tim teaches you how to flatter a face, light your subject and create the right composition for amazing images. Composition, posing, lighting - it's all in here! Learn from the best!

Lighting With Conviction
Scott Detweiler
January 8
5:00 PM - 6:15 PM

Known as the only lighting course you will ever need, this class teaches how to create the look you envision and see in your mind. Stop worrying about what modifier you need and how many lights are required. Don't stress about how far away the subject is from the light and what you need to adjust. The answers to these and many more questions are at your fingertips. Learn how to think with light and capture the results you want. Scott Detweiler delivers an info-packed yet easily understood workshop that makes this one of his most popular subjects. This is a crowd you'll definitely want to join!

The Fine Art Composite Portrait
Mark Bryant, M.Photog., M.Artist.Cr.
January 8
6:45 PM - 8:00 PM

This class is about more than just taking good pictures. It's about the art, science and skill behind composite portraiture. You'll study the elements of lighting and discover how to use, manipulate and apply principles to achieve expert lighting. Discuss perspective and learn how to use your talent and your equipment for great shots. Then, delve into details like posing and props so that you bring detail and emotion into your portraits. Lastly, Instructor Mark Bryant walks you through the all-important postproduction processes. Explore color harmony, masking, sharpening and more as you learn how to bring all your hard work together for a fine art masterpiece!

Seniors... Think Differently...
Dan Rowe
January 8
6:45 PM - 8:00 PM

It seems every studio in town does senior portraits. This is your opportunity to learn how to do them better! Learn these simple, but effective ways to change it up as you explore lighting and posing techniques that are NOT what everyone else is doing. You'll even delve into some marketing techniques that will attract and keep new customers. Dan and Adrienne Rowe know senior photography and have built a career on not only doing it differently but doing it better. Learn how they do it and how you can too!

Boudoir photography isn't just about pictures. It's about finding your own confidence and courage and instilling the same in your clients. In this class, you'll delve into the power of this genre and how you can help change the lives of your clients as they discover their own power and beauty. Jen Rozenbaum finds inspiration from other powerful women, and uses this to help you grow your skills and your courage. As a photographer, you have the power to not only create an image of your client but to help define how they see themselves!

John Hartman, M.Photog.Cr., CPP, A-ASP,EA-ASP
January 9
10:00 AM - 11:30 AM

Discover what these cutting edge lighting techniques can do for your creativity, your talent and your business! John Hartman teaches you how to not only enhance your style but also how to separate yourself from your competitors. Cover topics like multiple-flash burst imagery for fast moving subjects, overpowering ambient light to create subject separation, and how to use light painting to create stunning images - and that's not all! Not only will you learn the concepts but explore how to add and incorporate them into your own distinctive style. Techniques, toolsets and implementation - it's all here, delivered in Hartman's unique, expert and engaging style.

Maternity Inspiration and Beyond
Dani Miller
January 9
10:00 AM - 11:30 AM

This class isn't just about taking maternity photos; it's about creating timeless classics that mothers will treasure for years to come. Dani Miller shares her innovative, creative ideas for setups that will make memories, not just photos. You'll explore both natural light and studio lighting in action and learn posing techniques that inspire awesome images. Delve into how to build that bond between you and your client and how to cultivate that relationship for future sessions. It's not just about one client session, it's not just about a photograph - it's a complete artistic experience that Dani creates and delivers for her clients! Listen, learn and then do it yourself!

Beyond The Speed Light...New Sources, New Look, New Light
Russ Harrington
January 9
5:00 PM - 6:15 PM

For over 25 years, Russ Harrington has been THE Photographer for Country Music's biggest stars. In an everyday session, he has a very narrow timeframe to photograph a world-famous personality, including sets, makeup, wardrobe and location. Yet every shot is unique, dramatic and powerful. Spend some time with Russ and discover how he does what he does - and how you can too! Learn how your choice and use of lighting sources can define your distinct style. Delve into and really understand the nuances of strobes, ambient light, softboxes and more. During this once-in-a-lifetime opportunity, Russ shares his secrets, lighting techniques and tips. You'll witness the impact that various sources can have and best of all, how to do it yourself. Enjoy Russ' expertise, his lighthearted style and his experience as he teaches you to do what he does - in your own way.

Simple Techniques for Posing People in Groups of 2 to 100...
Michele Celentano , Cr.Photog., CPP
January 9
5:00 PM - 6:15 PM

Whether you're working with a group of 2 or 100, posing is a key to any portrait's success. And while posing a group of people puts fear in most photographers, Michele is here to show you how it's done! If you work with weddings, families, corporate events, teams or schools, this class will give you the insight and the ability to pose all groups of all sizes, easily and efficiently for amazing images! Stop stressing as Michele demonstrates her techniques, live on stage. Learn how to make people look younger, thinner and other characteristics that will wow your clients. You'll discover how to identify various body shapes and sizes and put them together for poses that work. Your best images start with you and what you create in the camera - walk away with new ideas you can use immediately!

Note: If you want to be included in the live demonstration, wear a black shirt.

Stylized Family and Children Photography
Kia Bondurant, M.Photog.Cr.
January 10
10:00 AM - 11:30 AM

Come and experience the style and skills that Kia Bondurant brings to her family and children portraiture. From providing creative sets and concepts, wardrobe ideas and innovative products, Kia does it like no other, and her clients love her for it! Take a glimpse into what you can really do for your business as Kia shares her style, her concepts, her innovation and yes, her competitive advantage.

Photographing Architecture - Taking Your Images to the Next Level!
Randy Van Duinen, M.Photog., M.Artist.Cr., CPP
January 10
10:00 AM - 11:30 AM

Architectural photography isn't like everything else. It takes a different perspective and vision to capture stunning images and breath-taking buildings. In this class, Randy Duinen shows you how to bring your architectural skills to a completely new level. Explore the differences in lighting residential and commercial buildings, and discuss the equipment you need to do both. Discuss how to shoot both interiors and exteriors, and the aspects that make the shot. Take advantage of Randy's insight and expertise as you discuss working with and marketing to this client base and discover how to earn more and more assignments. From the basics of lighting to Lightroom and Photoshop post-processing, it's all in here. Learn from one of the world's best!

Simple and Creative Ways to Work with Children
Alicia Adamopoulos
January 10
3:30 PM - 4:45 PM

Little humans, aka children, can often present more challenges than any other subject! They say big things come in small packages and children's portraiture is no different! In this course, learn from photographer Alicia Adamopoulos, who not only knows photography but she knows kids! Throughout her career, she's learned many easy methods for engaging her younger clients - as well as their parents - to present award-winning, creative images. She'll share how she prepares for a session, the tools she uses and the little tweaks and tips that can be the difference between a delight and a disaster!

Headshots 360
Jim Ferrara, M.Photog., CPP
January 10
3:30 PM - 4:45 PM

For this class at Imaging USA, Jim developed a whole new platform for shooting headshots from the ground up! Shooting within a rather small space, Jim will demonstrate how you can get multiple looks with a three-light set up moving just one light- keeping the model within his or her footprint. The 360 is derived from the camera revolving 360 degrees around the person, while your main lights remain static. With adjusting the output power on each light, and other slight variations, the differences between each look can be as dramatic as you like. This class will be all demonstrated via live demo, and it will be Jim's debut with Headshots 360!

On-The-Go Lighting
Daniel Doke, M.Photog.Cr., CPP
January 10
5:15 PM - 6:30 PM

Learn the lighting technique that Wedding Photographer Extraordinaire, Dan Doke, uses in his portraits and events. Dan's expertise lies not just in his photography but in his desire to take his work to the next level. He's always thinking five steps ahead and in this class, he shares that process and his techniques with you! He'll demonstrate his lighting techniques for on-the-go weddings and portraits; he'll share his tool kit of lighting sources as you discover how he creates the dramatic, one-of-a-kind images his clients crave. In a live demonstration, see how he quickly poses and lights a couple under any time constraint. Discover how to be three dimensional and incorporate texture, drama and contrast. Learn how to make your images come alive - and all this can happen through easy light setups, both in the studio and on location. Create images that make you stand out from your competition!

Getting, Creating and Selling Families
Gary Box, M.Photog.Cr., CPP
Pam Box, M.Photog.Cr.
January 10
5:15 PM - 6:30 PM

Family photography can be one of your most sustainable and profitable segments - easier and more profitable than even senior portraits! Discover what Gary and Pamela Box do to create amazing shoots - everything from their lighting and shooting techniques to how to convert it all into incredible sales. Learn how to capitalize on senior shoots and turn them into family orders. Discuss marketing techniques that get more families through your door. You'll even explore techniques for selling wall portraits that your clients will love. Capture the image, wow the customer, increase your sales - this is the way!

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Wednesday, September 21, 2016

Visit the Merit Café at Imaging USA!

By Autumn Rice

If you're looking to get the inside scoop about the International Photographic Competition, then be sure to visit the IPC Merit Café while you're in San Antonio for Imaging USA 2017!

The Merit Café is home to a host of events that are all geared toward preparing photographers for IPC 2017. Visitors will have access to merit and Loan Collection IPC images in the International Photographic Exhibit, various seminars lead by experienced speakers, and a first look at the new IPC rules that are in effect for the 2017 competition. You'll also have the opportunity to get one-on-one advice from official International Photographic Competition jurors about how to improve your photos for the competition. These 15-minute sessions are limited, so be sure to sign-up for yours today!

Various events are held from Sunday to Tuesday, so there's surely one perfect for you. Get there early and soak up all of the knowledge you can from these amazing International Photographic Competition (IPC) experts! Questions will be more than welcome, so ask away! Whether you need a first look at the competition, or just want to brush up on your skills be sure to stop by the Merit Café to get your dose of IPC at Imaging USA!

Here's what you can expect:

12pm "Why Enter Print Competition? The Benefits behind Competition" 
Donna GoodHale, M.Photog.Cr., CPP

1pm "Breaking Down the New IPC Rules" 
Doran Wilson, M.Photog.MEI.Cr., CPP, F-ASP and Rich Newell, M.Photog.Cr.

2pm "Pitfalls and Triumphs of Compositing Images for Competition" 
Kim Smith, M.Photog.M.Artist.Cr., CPP

3pm "The Importance of Emotional Impact in Your Images" 
Sandra Pearce, M.Photog.MEI.Cr.

4pm "The Importance of Guide Prints in the Master Artist Category" 
Bob Coates, M.Photog.M.Artist.Cr., CPP

12pm "Client Images VS. Competition Images, Is There a Difference?" 
Cris Duncan, M.Photog.Cr., CPP and Deanna Duncan, Cr.Photog.

1pm "The Do's and Don'ts of Retouching for Print Competition" 
Carl Caylor, M.Photog.Cr., CPP

2pm "How Do I Get My Master's Degree and Why Should I Work Towards it?" 
Madonna Lovett Repeta, M.Photog.Cr.

3pm "The Quest for Creating the Creative Competition Image" 
Michelle Parsley, M.Photog.M.Artist.Cr., CPP, API

4pm "Creating Emotional Impact in Your Competition Images" 
Allison English Watkins, M.Photog.Cr., CPP

12pm "Understanding Print Presentation and Technical Excellence" 
Dennis Hammon, M.Photog.Cr., CPP, F-ASP

1pm "What is the Benefit of Entering Physical Prints VS Digital Images" 
Shelly Kraemer, M.Photog.Cr., CPP 

2pm "The Value of Titles and Storytelling" 
Dennis Craft, M.Photog.Hon.M.Photog.Cr., CPP, API, F-ASP

Register for Imaging USA 2017, held January 5-10, 2017, to take advantage of all the Merit Café has to offer, and we'll see you deep in the heart of Texas!

Please note: schedule is subject to change. Follow @ImagingUSA on Facebook and Twitter for last minute show changes or download the Imaging USA mobile App!

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Thursday, September 15, 2016

Business Track Classes at Imaging USA!

Thumbnail image for Thumbnail image for Why-IUSA-IG_079 smaller.jpgAre you looking forward to attending the Business Track classes at Imaging USA? You should be! We've got several classes that are bound to improve your business acumen for 2017 - and your profitability

As you prepare for the world's largest pro-photography convention, keep these Business Track classes in mind to catapult your business!
Cultivating and Caring For a High-End Clientele
Allison Tyler Jones, CPP
Sunday, January 8
8:00 AM - 9:30 AM

Do you really need more clients, or do you just need to take exceptional care of your best clients? Perhaps your business is focused on the wrong type of client. You hear about photographers with "high-end clients" but does it seem like there is no such thing for your business or in your town? A High-End Client is nothing more or less than a client who values what you do and is willing to pay you what you're worth to do it. Which is awesome, but how do you cultivate those types of clients and once you get them, how do you take care of them so they keep coming back? Allison will inspire you to build a sustainable business around your unique strengths, with fewer clients than you ever thought possible.

The Great Sales Adventure
Ben Shirk, M.Photog.M.Artist.Cr.
Sunday, January 8
8:00 AM - 9:30 AM

Why do some studios thrive while others struggle? What makes your business sustainable, despite ever-changing trends and styles? How can you be a great artist and a great business person? Instructor Ben Shirk is here to answer these questions and more. You'll learn an entire sales process that will make your numbers go through the roof. Discover the key elements that ensure client satisfaction, and explore the tricks and tips that have given Ben's studio one of the highest sales averages in the country. This is one adventure you literally can't afford to miss!

10 Strategies to Double Your Portrait Sales in 2017
Bradford Rowley 
Monday, January 9
10:00 AM - 11:30 AM

This is a high-paced, energetic program that will give you 10 specific, actionable strategies to help you double your sales in 2017. Learn how to maximize your sales skills and sell portraits at the highest level.  Instructor Bradford Rowley has made a career - and a fortune - doing just this, and he is here to share his expertise and experience with you. 

Survival of the Fittest
Blair Phillips, Cr.Photog.
Monday, January 9
10:00 AM - 11:30 AM

We have all been told to not put all of our eggs in one basket at some point in our lives. This could not be a more meaningful statement for a photographer. Clients' wants and needs have been rapidly changing the scope of success in the photography industry. In years past, being really good at only one genre of photography was perfect. With today's ever changing society, you can still find great success with photography, but it may require a little more diversity than in years past. Blair Phillips has two very successful sides of his business that continue to grow each year. Blair has an upscale studio business, and operates a large volume business from there as well. In this program, Blair will turn his business inside out and get right to the point of helping you make money. Blair will share a ton of marketing ideas and programs that are proven to work. Blair will also share some of the things that have helped him grow his volume business to photographing over 30,000 children per year. This program will for sure be one that you will be so glad you sat in for. No fluff, no fillers, just straight to the point as soon as the program begins!

Beyond Expectation: Leave Limitations Behind and Live Your Full Potential
Jeffrey Shaw, Cr.Photog.
Tuesday, January 10
3:30 PM - 4:45 PM

Building a successful photography business takes hard work and all too often, you feel like the proverbial hamster on a wheel. Maybe your business isn't doing as well as you expected, or maybe you've met your expectations but feel you could do more. In this class, you'll burst out of the Zone of Expectations and move into the Zone of Possibilities! No, this isn't an inspirational, motivational presentation but a way to get you where you need - and WANT - to go! Jeffrey Shaw, with over 33 years' experience in the industry, gives you the practical, specific action steps you can apply to your business and your life. You'll discover what to do in your own studio so you can realize the freedom and financial results that you've been wanting. So step beyond your limits, beyond your expectations, and discover what you can really do!

The $3000 Headshot
Megan DiPiero
Tuesday, January 10
5:15 PM - 6:30 PM

In this memorable and inspiring talk, Megan shares the life lessons that have shaped her business and created the success she has today. From her modest home studio, Megan comfortably charges 10 times the market rate for her sought-after headshots, resulting in sales that range from $1700-$6500. Learn how she does it and why pricing limitations are truly just in your imagination. Discover what it takes to build and deliver the kind of value your clients desire. Whether you do portraits or weddings, whether you're a novice or seasoned veteran, this is the jumpstart you need to catapult your brand - and your prices - to new heights. Passion, profit, pricing - it's all here!

There you have it! Just some of the Business Track classes that will be at Imaging USA 2017. If any of these classes interest you, register now

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Monday, September 12, 2016

Photographic Competition Mentor Program at Imaging USA 2017

By Autumn Rice

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There are great things happening at Imaging USA 2017 in San Antonio, including IPC mentor sessions! PPA International Photographic Competition jurors are offering FREE one-on-one sessions to help improve your images and make them IPC, and merit, ready!

Many photographers have reservations about entering the International Photographic Competition because they don't know what to expect, they're unsure of their work, and they don't know what the judges are looking for.  In these one-on-one mentor sessions, PPA-approved jurors will answer your most pressing questions, and give suggestions on how to improve your images to earn merits toward a PPA Master Degree. Your images must be printed or on a laptop or tablet. We are unable to review any images on phones.  

Don't miss out on this opportunity to get a leg-up on the competition and get advice straight from the jurors. All you have to do is sign up for your 15-minute time slot! Sessions will be held from Sunday, January 8, - Tuesday, January 10, 2017, at the IPC area on the Expo floor.

Visit ImagingUSA.org/MentorProgram to sign up for your time slot with a juror! Space is extremely limited so sign up for your session today!

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Thursday, September 08, 2016

"Cameras for Kibera" at Imaging USA 2017 Bringing Girls Their First Camera

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PPA photographers are a philanthropic bunch and PPA Charities is always looking to partner with charities around the world to help improve the lives of impoverished people. In the tradition of their other popular Imaging USA events like the 5K Run and the Shoe Drive, PPA Charities is announcing a new charity partnership for Imaging USA 2017 in San Antonio: Cameras for Kibera.

Cameras for Kibera is an off-shoot of the non-profit charity Carolina for Kibera. Established in 2001, Carolina for Kibera (CFK) is an international, nongovernmental organization based in the Kibera slum of Nairobi, Kenya. CFK is a program of the Center for Global Initiatives and a major affiliated entity of the University of North Carolina at Chapel Hill.

The goal for Cameras for Kibera is to try and get ahold of as many working cameras as possible (with charger, battery and memory card) and ensure they are safely delivered to Kenya.   
Cameras will initially be sent to Carolina for Kibera's USA office in North Carolina. They will arrange safe transportation to Kenya. From there, a partnership has been set up between Carolina for Kibera and the Art Kids Foundation program "A Girl's First Camera"

Be sure to bring your old camera to Imaging USA and it may wind up in the hands of a girl in Kibera, Kenya, giving her the tool to begin her love for photography. Who knows, you may just see her at Imaging USA one day in the near future!

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Wednesday, August 31, 2016

Imaging USA 2017 Classes: Hands-On Sessions

By Autumn Rice

Imaging USA 2017 Hands-on classes are posted, and you can register for them right now! These pre-convention classes, although offered at an extra fee, provide photographers with more experience and instructional time than other Imaging USA sessions. During the class, students have the opportunity to get advice and lessons from instructors, and then go out on a photo shoot and practice the skills they are taught with their cameras!  Bringing your equipment is a must!

Thinking about registering?

These classes are shorter, so you can attend multiple classes during the day and get all the hands-on practice you want. There are three different sessions for each Hands-on program held on Saturday, January 7, 2017, so you can sign up for up to three classes for the day! There are also special pricing offers available for participation in Hands-on sessions. Attend 1 Hands-on Class for $79, 2 for $129 or 3 for $159. Space is limited in each class for the benefit of students, so classes sell out fast. Check out this list of Hands-on classes to see which fits you best, and then head over to ImagingUSA.org/Programs to register now!

Bree Adams, M.Photog.Cr., CPP
Max Participants: 35 per each time slot

Tomayia Colvin
Max Participants: 35 per each time slot

Daniel K. Davis, M.Photog.
Max Participants: 35 per each time slot

Kay Eskridge, M.Photog.Cr., CPP
Max Participants: 35 per each time slot

Mike Fulton, Cr.Photog.
Max Participants: 35 per each time slot

Joseph Glyda, M.Photog.M.Artist.Cr., CPP
Max Participants: 35 per each time slot

Andy Gould
Max Participants: 35 per each time slot

Ted Linczak, M.Photog.Cr.
Max Participants: 35 per each time slot

Michael G. Taylor, M.Photog.Hon.M.Photog.Cr., API, F-ASP
Max Participants: 35 per each time slot

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Friday, August 26, 2016

5 Ways to Get Big Professional Development Savings From Your PPA Membership!

By Autumn Rice

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A PPA membership offers hundreds of dollars in savings and discounts and offers a vast amount of business and photography education to help you Be More. 

PPAedu gives you a personalized education program (a $600/year value!), 24/7, at no extra cost for those who are members of PPA. Here are five ways to get strong professional development while saving a ton of cash thanks to your PP membership:

1. PPAedu's online tutorials and webinars cover everything when it comes to photography and business, including marketing and branding, building rapport with clients, and industry game-changers, like drones. 

2. The Assessment tool allows you to develop a personalized curriculum that you can update as your skills grow and as you watch more and more of the PPAedu content! It's the best way to be more proactive and constantly develop your talent!

3. PhotoVisionVideo.com (brought to you by PPA) has an enormous library of videos and tutorials to help you learn the best techniques and best practices to help improve your photography business. You'll get real-life advice from the industry's leading wedding, family, pet, and senior portrait photographers. 

4. Super 1 Day classes are face-to-face photography workshops taught by professional photographers for professional photographers, all across the country, and for two weeks in both spring and fall. In these small-group sessions you'll learn everything from retouching and workflow, lighting and posing, to portrait and wedding photography, and sales and marketing strategies. 

5. The Business Challenge is a fun and interactive way for PPA members to understand and implement the basic business principles needed to maintain a suitable studio. Participants get advice from some of the industry's most successful photographers about everything from setting sales goals to creating appropriates sales and marketing strategies, and tons of other topics.
When you join PPA you also get a huge perk, was your first year of registration for Imaging USA is FREE! Imaging USA is the world's strongest and longest-standing professional-photography convention, with hundreds of classes, tons of networking opportunities, a huge photo exhibit, and a giant tradeshow floor. Over 10,000 photographers attend to be taught by the industry's best! Next year's Imaging USA will be held January 5-10, 2017 at the Henry B. Gonzalez Convention Center in San Antonio, Texas. Register to attend here!

If you are a PPA member, remember to take advantage of all of the savings that come with your membership. If you're not a member, what are you waiting for?! All of these savings are here for you. All you have to do is to join. It takes only a minute and is super affordable: only $27.92 a month! Other businesses charge hundreds or even thousands of dollars for the information, education, networking and resources that PPA members get... essentially for free! 

Keeping money in your pockets in a lot of ways is just one more thing PPA does to help photographers be more profitable!

Visit PPA.com/Benefits to see all the ways you can save with PPA!

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Wednesday, August 24, 2016

Imaging USA 2017: Pre-Con Classes Are Here!

by Autumn Rice

hro_826_funClasses.jpgImaging USA 2017 in San Antonio, Texas is right around the corner, and we want you to be a part of every minute of the action, including Pre-Convention Classes!

Aside from the whole host of convention classes offered when you register for Imaging USA, there are also dozens of pre-convention classes that you could participate in.  Pre-con classes require an extra fee, but they offer more one-on-one time with instructors and they focus on specific topics. These additional classes take place from January 5-7.

Pre-convention classes range from multiple day workshops to single day workshops and cover topics such as business and technique. Plus, there are shorter, hands-on classes where you'll get to practice the techniques you learned in the class!

So, as you prepare for the world's largest pro-photography convention, check out some of these pre-con classes that may interest you!

The Secrets to Success When Turning Pro
Steve Kozak, M.Photog.Cr., CPP
Doug Box, M.Photog.Cr., CPP, API
Thursday-Friday, January 5-6
Turn your passion into a profession - and your profession into profits! Instructors Steve and Doug walk you through the fundamentals of photography, the business skills and the creativity you need to be a hit. This pair has guided countless numbers of photographers to great success, and you are next!

CPP Prep Class
Al Audleman, M.Photog.Cr., CPP, API
Thursday-Saturday, January 5-7
This is an Exam Cram you can't afford to miss! Cover all the technical topics you need to know to ace your certification test! Not for the faint of heart, you'll work hard, study hard and walk away ready to crush your CPP!

Create a Look, Brand and Style That Women Have to Have
Marissa Boucher
Thursday, January 5
Discover the Boudoir Divas! Marissa and Kimberlee shoot two-to-three sessions a day, five days a week and are THE studio in town. Learn what they know, discuss the mistakes they've made and explore the Best Practices that have made them a hit. Whether a boutique or a high volume business, you will learn from the Divas!

The Real Deal: Creating Exceptional Fine Art Composites  
Richard Sturdevant, M.Photog.M.Artist.Cr.
Thursday, January 5
Let's get real! Creating an exceptional fine art composite consists of many things, but the two that separate good from great are conception and finish. Conception, and the ability to dream up a visual idea or to tell visual story that is original and unique to your vision, is priceless. Equally important is the ability to bring it all together in such a way that it is beautiful and meaningful to the viewer. The finish of the art should keep the viewer engaged in the content and not the technique. Everything in between this journey is trained execution.

Wow-Worthy Fashion Techniques for Portraits
Lindsay Adler, Cr.Photog.
Friday, January 6
Learn the techniques that highly acclaimed photographer Lindsay Adler uses in the world of fashion - and apply these skills to your own clients. Be it seniors, boudoir, weddings or more - create extraordinary images so you can blow by your competition and WOW your clients!

Extreme Volume
Melanie Anderson, Cr.Photog., CPP
Saturday, January 7
Having the inner courage and conviction to do what you want to do - that's what this course is all about. There's no room to blame your competition, your conditions or your clients.  Take control of your business and your career as Melanie Anderson shows you how to have the career you want--and deserve!

Think Geek: How to Win at Websites and Social Media
Kira Derryberry, Cr.Photog., CPP
Saturday, January 7
Want to know how to speak "web?" Discover how to handle your own website design and even manage your social media presence! Facebook, Instagram, SEO and more - this is lingo you want to learn. Don't leave it in the hands of Tech Support - Think Geek and take control!

Rock Your Workflow
Linda M. Long, M.Photog.Cr., CPP
Saturday, January 7
Time IS money, so don't waste either on ineffective, inefficient workflows. Discover the time-saving tips that will streamline your schedule, improve your attitude and yes, enhance your results!

The Business of Bellies and Babies
Bree Adams, M.Photog.Cr., CPP
Saturday, January 7 (Hands-on)
9AM-11AM; 1PM-3PM; 4PM-6PM
Bree Adams went from a MWAC (Mom With A Camera) to a successful studio owner, averaging $2500 in sales per session! Discover how she did it and how you can too. Tap into the newborn niche and high fashion maternity market and watch your business boom!

Lighting and Posing Children
Daniel K. Davis, M.Photog.
Saturday, January 7 (Hands-on)
9AM-11AM; 1PM-3PM; 4PM-6PM
Dan Davis has built a booming business by staying one step ahead. Learn how knowing what's new, keeping up with media trends and adapting to change will keep your style fresh and exciting. Don't fall victim to the trends - learn how to bring them to life!

There it is! Just some of the pre-con classes that will be at Imaging USA 2017. If any of these classes interest you, register now! And look out for more classes that you could be apart of!

Friday, August 19, 2016

Why You Should Stay at the Imaging USA 2017 Host Hotels!

Staying at the official Imaging USA host hotels is the best and easiest way to get the most out of your time at the convention. We encourage you to reserve a room and stay in the following host hotels:

San Antonio Marriott Rivercenter (HEADQUARTERS HOTEL) 

San Antonio Marriott Riverwalk

Hilton Palacio Del Rio

Grand Hyatt San Antonio

So, what's the big deal about host hotels? 

1. Host Hotels Keep Your Registration Fees Low!

By staying at the official Imaging USA host hotels, you're helping to keep registration fees down! These hotels provide complimentary meeting rooms for Imaging USA if, and only if, we meet the required minimum guest rooms in our hotel contract. Otherwise, Imaging USA must pay for meeting rooms as well as for each room we fall below the minimum--and registration fees will go up! So stay with us and save!

2. Host Hotels Provide Networking Opportunities!

By staying at the host hotels, you're at the epicenter for everything Imaging USA. Social and networking opportunities abound, and you don't even have to go anywhere to find them. They're all right there!

3. Host Hotels Save You Money on Transportation!

If you're not staying at the host hotels, chances are good you'll have to spend some money on a taxi or parking to come over for some of the events. Why bother? Stay with us and be at the center of it all!

The San Antonio Marriott Rivercenter is the official Headquarters Hotel of Imaging 2017. Hurry and register because these rooms are selling out fast! If you can get a room there, we highly encourage it as you will be closest to all the action like: 

Hands-On Pre-Con Classes
Opening Party location
Charities Celebration location
Closest to the action: the San Antonio Riverwalk is right outside!

This year there is a "one stop shop" reservation system for Imaging USA hotel booking in San Antonio. Make your reservations through this new online system, as it is here to help you book your hotel rooms seamlessly.

If you have any questions or need help booking your hotel, call 210-207-6734.

Tuesday, August 16, 2016

Behind the Camera: Lisa Thayer on Imaging USA, PPA's Annual Convention

By Autumn Rice

PPA photographers are a diverse group of people who begin as friends, but ultimately become family. Through connecting with one another and sharing experiences, they provide a support that contradicts the thought of being in business alone. PPA's YouTube video series, Behind The Camera, features professional photographers who share their trials and tribulations, and their relationship within the PPA community. Today, Lisa Thayer pitches in. 

None of these interviews are scripted or paid for. These are real photographers, members of PPA, who value and share the power of their PPA community. 

In this video Lisa Thayer shares her experience at her first Imaging USA, why she joined PPA, and what she enjoys most about her photography career. 

Help your photography friends and share this video. The power of being involved and deeply connected goes beyond professional development. It's a support system no one should be left without. You can also view a full playlist of the Behind The Camera Video series on PPA's YouTube channel and learn more about the Imaging USA here.

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Friday, August 12, 2016

10 (More) Reasons You Should Go to Imaging USA

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With so many resources available online, you may be asking whether it's worth your time and money to attend Imaging USA. Especially if you are a member of PPA, you already have access to online networking and education with theLoop, PhotoVision and PPAedu. So what makes Imaging USA so special?

There's literally a bajillion reasons to go to Imaging USA, but here are 10 you can't ignore:

Sharpen Your Saw
Stephen Covey talks about this in his 7 Habits of Highly Effective People. It's the idea that if you don't step away from your daily grind to take care of life's other needs, you won't be doing your best work. It's a simple fact that the dull saw cuts less wood.

When you socialize, learn and network with your peers at Imaging USA, you are "sharpening your saw." When you return to your studio, you'll have new ideas, inspiration and connections that will help you work more creatively and efficiently.

Your Next "Ah-Ha" Moment
You never know where your next "ah-ha" moment is going to come from. But when you're surrounded by 10,000 photographers it could come from a new friend, the keynote speaker (this year it's Mel Robbins!), a tradeshow vendor, or the photographer sitting next to you in a session. One thing for sure, you will have several of these each day, and it's all worth it!

The Value of Face-to-Face Connections
Social media has its place in keeping you connected and forums like theLoop are great if you need a quick answer. But it's hard to make a strong, lasting personal connection when you aren't meeting face-to-face. At Imaging USA you get the face time you need to make connections that will last a lifetime with speakers, vendors, other photographers, or all of the above! People do business with people they like. And when you spend several consecutive days under the same roof, strong connections are bound to happen. The benefits of your networking at Imaging USA will serve you long past the end of the conference.

That Thing You Didn't Know You Needed
You never know what you'll find on the Imaging USA EXPO tradeshow floor, but you can be sure it's the latest and greatest. After all, these vendors are in the business of providing photographers with the equipment and services they need to thrive.

And the Expo is more than just a shopping mall for photographers. It's your opportunity to get hands-on demos of the products you need, check out the winners of the International Photographic Competition and take the opportunity to discuss your specific business challenges with the vendors that can help. Oh, and the discounts that you'll find on the tradeshow floor are well worth delaying your Christmas shopping for your studio until Imaging USA! 

Get Out of the Studio
Being in the same studio or sitting in front of the same computer monitor day after day is a sure way to find yourself in a rut. A change of scenery always leads to a fresh perspective, and Imaging USA is the perfect setting to spark new ideas... photography speaking, business speaking and for your creativity in general!

Business Solutions That Work
Sometimes the problem with having the Internet at your fingertips is that there is simply too much information. How do you find the exact solution to your problem and how do you know that it will work for you.

Imaging USA can help cut through the clutter. Bring a list of your business challenges and discuss them with your fellow photographers. You're likely to find others who have successfully overcome similar challenges and you can put their ideas to work for you. Plus, all speakers are available at the end of their sessions for questions. Those of you who sign up early enough to get a portfolio review are in for a treat! And there will be even more speakers on the tradeshow floor, with mini sessions and demos, and at the IPC Merit Café on photographic competition.
The Energy of Like-Minded Individuals
At Imaging USA you will be surrounded by like-minded people who are there to learn, share and teach. It brings a new level of energy of motivation to the learning that you can never get anyplace else. You WILL end up making (new) friends for life and this WILL boost your motivation and inspiration... perfect timing to start 2017!

The Power of the Random Workshop
Attend one class outside of your specialty and find one thing from that session that you can take back for your business. It could be a new product line, a new workflow method, a bit of marketing genius or a new way to sell prints. Imaging USA has 10 educational tracks so there is bound to be something new for you. Often times we have heard of exploring classes in a track outside your day-to-day practice as becoming a game changer. News ideas, new approaches, new techniques, new best practices, all make for more inspiration, more motivation and more power to you!

Invest In Yourself
Attending Imaging USA is a small investment in yourself, and you're worth it 20 times over! Constantly learning and growing is vital to your bottom line and essential to keeping you one step ahead of your competitors. Imaging USA is organized by PPA and because PPA is a non-profit, it is able to keep the registration cost so much lower than any other conference of this caliber, that it would be a mistake not to leverage it! Don't spend top dollars with fauxtographers! Come where the real pros come year after year to learn, grow, connect and have fun! There's no way you'll regret it ? 

Photography is Your Passion
Like with any great love, you must nurture it to sustain it. Your life can get so full and hectic with all the things you have to do throughout the year. You most likely need a jolt to recharge your passion after the busy holiday season. So come join us at Imaging USA and re-discover your love of photography.

Wednesday, August 03, 2016

IPC at Imaging USA 2017!

By: Autumn Rice

Imaging USA 2017 in San Antonio, Texas is swiftly approaching and we thought we'd add another reason, in addition to the bajillion-and-one we already gave, for you to attend.

It's IPC! That's right, Loan Collection images from PPA's International Photographic Competition will be featured at Imaging USA, January 8-10, 2017!
Each year, PPA holds the International Photographic Competition (IPC), selecting photographers' top photographs for the year. The best of the best images are then placed in the PPA Loan Collection, collected in a book published by Marathon Press, and featured all around PPA headquarters. These collections are also displayed at the Imaging USA IPC Exhibit on the tradeshow floor, so PPA members AND the general public alike can walk through and marvel at the year's best in photography!

IPC images will also appear at PPA's Grand Imaging Awards, where IPC winners will compete for the best of 2016's Loan Collection in six categories: Event Albums, Non-Event Albums, Illustrative, Artist, Portrait, and Wedding. One of those six winners will go on to win the Grand Imaging Award!

Judging of the International Photographic Competition is July 31-August 4, 2016, and can be streamed live for anyone to see. All you have to do is visit Stream.theIPC.org and login or register your email address. You can also view the IPC Live broadcast with host Booray Perry. You do NOT have to be a PPA member to enjoy the IPC for free. 

So, hop on over to Stream.theIPC.org and witness all the IPC action live. And remember to register for Imaging USA 2017 in San Antonio, Texas to see the winning IPC images featured in the Loan Collection!

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Thursday, July 28, 2016

Imaging USA Kickstart Scholarships: Your Chance to Go for FREE! (Includes Pre-Con!)

PPA is always looking for ways to get you to Imaging USA and help start your year off right each January with six days of photography fun. We are pleased to announce that, for the third year, four lucky PPA photographers will win Imaging USA scholarships and the opportunity to soak in all the fresh, new ideas available at Imaging USA 2017. They'll get full access to every session, all of the after parties and events and can freely browse the massive expo tradeshow floor. The scholarship also includes the choice of a pre-convention class that happens the Thursday, Friday or Saturday leading up to the show. 

No matter where you are in your career, there's a class for you. Pre-convention programs range from multiple-day workshops to half- and all-day classes on topics like fashion portraiture, post-processing workflow, certification process, the business of senior photography, and more! 

Plus, there are also Hands-On pre-convention classes, which take you on a photo shoot with the instructor and practice the skills you are taught with your camera right there on the spot! These classes are designed so you can attend multiple sessions during the day and get all the hands-on practice you want.

The Kickstart scholarship includes: Choice of a pre-convention class and a full Imaging USA registration all for FREE. Travel, meals, and lodging are not included. Visit ImagingUSA.org for more information on hotels, travel and more. 

To apply for the scholarship, you must be an active PPA member and you can't have previously received an Imaging USA Kickstart Scholarship. Applications for the 2017 Imaging USA Kickstart Scholarship open August 1!  Applications are due by November 11, 2016. Recipients will be announced November 23 and notified via phone. 

What are you waiting for? PPA is making it SO EASY for you to attend Imaging USA 2017 in San Antonio and begin next year with the knowledge and connections you need to Be More! 

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Monday, July 18, 2016

Mel Robbins is Headed to Imaging USA 2017!

By Autumn Rice

There are already a bajillion reasons to register to attend Imaging USA 2017, but how about we make it a bajillion and one! Is that even possible?

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Mel Robbins is one of the most sought-after motivational speakers in the world. Her life experiences have helped her craft speeches that deliver business-expanding, life-changing, interactive advice to inspire change, challenge thinking and accelerate personal and professional growth. Her book, "Stop Saying You're Fine" is a best seller that has been translated into four different languages, and her TEDx Talk "How to Stop Screwing Yourself Over" has over 10 million views across 37 countries. Mel Robbins is a CNN host, commentator and legal analyst, criminal defense attorney, and now she can add Imaging USA Keynote Speaker to her host of talents. 

That's right folks; Mel Robbins is coming to Imaging USA! She will give a keynote presentation on the morning of Sunday, January 8th.

Imaging USA 2017 will be held at the Henry B. Gonzalez Convention Center in San Antonio, Texas on January 8-10. And don't forget Pre-Con classes run from January 5-7! If you're a professional photographer, you don't want to miss this event. The three day convention is filled with over 10,000 professional photographers ready to share information, inspire, and connect with you! 

Need some help finding a hotel? We have you covered!

Imaging USA has reserved hotel rooms at discounted rates for its attendees to take advantage of. And don't worry about transportation! The official ImagingUSA hotels are conveniently located within walking distance of the convention center. 

So what are you waiting for? Imaging USA is the only place to be in January 2017! Go to ImagingUSA.org/Register to reserve your hotel and complete your registration to officially be a part of all that Imaging USA 2017 has to offer.

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Wednesday, July 13, 2016

Look Who's Coming to Imaging USA 2017!

Keynote Speaker: Mel Robbins
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Mel Robbins has worn many hats: criminal defense attorney, entrepreneur, life coach, CNN host...Now she's wearing her 10-gallon hat and joining us in Texas for Imaging USA 2017's Keynote Speech. Mel has picked up valuable life-lessons from her experiences and crafted a dynamic way to share them with an audience. She's the author of Stop Saying You're Fine and has a top-viewed TedTalk, "How to Stop Screwing Yourself Over". Mel's going to jumpstart Imaging USA 2017 in her signature, pants-kicking way Sunday morning, January 8, in San Antonio.  

Other Imaging USA Speakers Include: