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Friday, August 26, 2016

5 Ways to Get Big Professional Development Savings From Your PPA Membership!

By Autumn Rice

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A PPA membership offers hundreds of dollars in savings and discounts and offers a vast amount of business and photography education to help you Be More. 

PPAedu gives you a personalized education program (a $600/year value!), 24/7, at no extra cost for those who are members of PPA. Here are five ways to get strong professional development while saving a ton of cash thanks to your PP membership:

1. PPAedu's online tutorials and webinars cover everything when it comes to photography and business, including marketing and branding, building rapport with clients, and industry game-changers, like drones. 

2. The Assessment tool allows you to develop a personalized curriculum that you can update as your skills grow and as you watch more and more of the PPAedu content! It's the best way to be more proactive and constantly develop your talent!

3. PhotoVisionVideo.com (brought to you by PPA) has an enormous library of videos and tutorials to help you learn the best techniques and best practices to help improve your photography business. You'll get real-life advice from the industry's leading wedding, family, pet, and senior portrait photographers. 

4. Super?Day classes are face-to-face photography workshops taught by professional photographers for professional photographers, all across the country, and for two weeks in both spring and fall. In these small-group sessions you'll learn everything from retouching and workflow, lighting and posing, to portrait and wedding photography, and sales and marketing strategies. 

5. The Business Challenge is a fun and interactive way for PPA members to understand and implement the basic business principles needed to maintain a suitable studio. Participants get advice from some of the industry's most successful photographers about everything from setting sales goals to creating appropriates sales and marketing strategies, and tons of other topics.
 
When you join PPA you also get a huge perk, was your first year of registration for Imaging USA is FREE! Imaging USA is the world's strongest and longest-standing professional-photography convention, with hundreds of classes, tons of networking opportunities, a huge photo exhibit, and a giant tradeshow floor. Over 10,000 photographers attend to be taught by the industry's best! Next year's Imaging USA will be held January 5-10, 2017 at the Henry B. Gonzalez Convention Center in San Antonio, Texas. Register to attend here!

If you are a PPA member, remember to take advantage of all of the savings that come with your membership.  If you're not a member, what are you waiting for?! All of these savings are here for you. All you have to do is to join. It takes only a minute and is super affordable: only $27.92 a month! Other businesses charge hundreds or even thousands of dollars for the information, education, networking and resources that PPA members get... essentially for free! 

Keeping money in your pockets in a lot of ways is just one more thing PPA does to help photographers be more profitable!

Visit PPA.com/Benefits to see all the ways you can save with PPA!

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Wednesday, August 24, 2016

Imaging USA 2017: Pre-Con Classes Are Here!

by Autumn Rice

hro_826_funClasses.jpgImaging USA 2017 in San Antonio, Texas is right around the corner, and we want you to be a part of every minute of the action, including Pre-Convention Classes!

Aside from the whole host of convention classes offered when you register for Imaging USA, there are also dozens of pre-convention classes that you could participate in.  Pre-con classes require an extra fee, but they offer more one-on-one time with instructors and they focus on specific topics. These additional classes take place from January 5-7.

Pre-convention classes range from multiple day workshops to single day workshops and cover topics such as business and technique. Plus, there are shorter, hands-on classes where you'll get to practice the techniques you learned in the class!

So, as you prepare for the world's largest pro-photography convention, check out some of these pre-con classes that may interest you!

The Secrets to Success When Turning Pro
Steve Kozak, M.Photog.Cr., CPP
Doug Box, M.Photog.Cr., CPP, API
Thursday-Friday, January 5-6
9AM-5PM
Turn your passion into a profession - and your profession into profits! Instructors Steve and Doug walk you through the fundamentals of photography, the business skills and the creativity you need to be a hit. This pair has guided countless numbers of photographers to great success, and you are next!

CPP Prep Class
Al Audleman, M.Photog.Cr., CPP, API
Thursday-Saturday, January 5-7
9AM-5PM
This is an Exam Cram you can't afford to miss! Cover all the technical topics you need to know to ace your certification test! Not for the faint of heart, you'll work hard, study hard and walk away ready to crush your CPP!

Create a Look, Brand and Style That Women Have to Have
Marissa Boucher
Thursday, January 5
9AM-5PM
Discover the Boudoir Divas! Marissa and Kimberlee shoot two-to-three sessions a day, five days a week and are THE studio in town. Learn what they know, discuss the mistakes they've made and explore the Best Practices that have made them a hit. Whether a boutique or a high volume business, you will learn from the Divas!

The Real Deal: Creating Exceptional Fine Art Composites  
Richard Sturdevant, M.Photog.M.Artist.Cr.
Thursday, January 5
9AM-5PM
Let's get real! Creating an exceptional fine art composite consists of many things, but the two that separate good from great are conception and finish. Conception, and the ability to dream up a visual idea or to tell visual story that is original and unique to your vision, is priceless. Equally important is the ability to bring it all together in such a way that it is beautiful and meaningful to the viewer. The finish of the art should keep the viewer engaged in the content and not the technique. Everything in between this journey is trained execution.

Wow-Worthy Fashion Techniques for Portraits
Lindsay Adler, Cr.Photog.
Friday, January 6
9AM-5PM
Learn the techniques that highly acclaimed photographer Lindsay Adler uses in the world of fashion - and apply these skills to your own clients. Be it seniors, boudoir, weddings or more - create extraordinary images so you can blow by your competition and WOW your clients!

Extreme Volume
Melanie Anderson, Cr.Photog., CPP
Saturday, January 7
1PM-5PM
Having the inner courage and conviction to do what you want to do - that's what this course is all about. There's no room to blame your competition, your conditions or your clients.  Take control of your business and your career as Melanie Anderson shows you how to have the career you want--and deserve!

Think Geek: How to Win at Websites and Social Media
Kira Derryberry, Cr.Photog., CPP
Saturday, January 7
9AM-12PM
Want to know how to speak "web?" Discover how to handle your own website design and even manage your social media presence! Facebook, Instagram, SEO and more - this is lingo you want to learn. Don't leave it in the hands of Tech Support - Think Geek and take control!

Rock Your Workflow
Linda M. Long, M.Photog.Cr., CPP
Saturday, January 7
1PM-5PM
Time IS money, so don't waste either on ineffective, inefficient workflows. Discover the time-saving tips that will streamline your schedule, improve your attitude and yes, enhance your results!

The Business of Bellies and Babies
Bree Adams, M.Photog.Cr., CPP
Saturday, January 7 (Hands-on)
9AM-11AM; 1PM-3PM; 4PM-6PM
Bree Adams went from a MWAC (Mom With A Camera) to a successful studio owner, averaging $2500 in sales per session! Discover how she did it and how you can too. Tap into the newborn niche and high fashion maternity market and watch your business boom!

Lighting and Posing Children
Daniel K. Davis, M.Photog.
Saturday, January 7 (Hands-on)
9AM-11AM; 1PM-3PM; 4PM-6PM
Dan Davis has built a booming business by staying one step ahead. Learn how knowing what's new, keeping up with media trends and adapting to change will keep your style fresh and exciting. Don't fall victim to the trends - learn how to bring them to life!

There it is! Just some of the pre-con classes that will be at Imaging USA 2017. If any of these classes interest you, register now! And look out for more classes that you could be apart of!

Friday, August 19, 2016

Why You Should Stay at the Imaging USA 2017 Host Hotels!

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Staying at the official Imaging USA host hotels is the best and easiest way to get the most out of your time at the convention. We encourage you to reserve a room and stay in the following host hotels:

San Antonio Marriott Rivercenter (HEADQUARTERS HOTEL) 

San Antonio Marriott Riverwalk

Hilton Palacio Del Rio

Grand Hyatt San Antonio

So, what's the big deal about host hotels? 

1. Host Hotels Keep Your Registration Fees Low!

By staying at the official Imaging USA host hotels, you're helping to keep registration fees down! These hotels provide complimentary meeting rooms for Imaging USA if, and only if, we meet the required minimum guest rooms in our hotel contract. Otherwise, Imaging USA must pay for meeting rooms as well as for each room we fall below the minimum--and registration fees will go up! So stay with us and save!

2. Host Hotels Provide Networking Opportunities!

By staying at the host hotels, you're at the epicenter for everything Imaging USA. Social and networking opportunities abound, and you don't even have to go anywhere to find them. They're all right there!

3. Host Hotels Save You Money on Transportation!

If you're not staying at the host hotels, chances are good you'll have to spend some money on a taxi or parking to come over for some of the events. Why bother? Stay with us and be at the center of it all!

The San Antonio Marriott Rivercenter is the official Headquarters Hotel of Imaging 2017. Hurry and register because these rooms are selling out fast! If you can get a room there, we highly encourage it as you will be closest to all the action like: 

Hands-On Pre-Con Classes
Opening Party location
Charities Celebration location
Closest to the action: the San Antonio Riverwalk is right outside!

This year there is a "one stop shop" reservation system for Imaging USA hotel booking in San Antonio. Make your reservations through this new online system, as it is here to help you book your hotel rooms seamlessly.
 

If you have any questions or need help booking your hotel, call 210-207-6734.

Tuesday, August 16, 2016

Behind the Camera: Lisa Thayer on Imaging USA, PPA's Annual Convention

By Autumn Rice

PPA photographers are a diverse group of people who begin as friends, but ultimately become family. Through connecting with one another and sharing experiences, they provide a support that contradicts the thought of being in business alone. PPA's YouTube video series, Behind The Camera, features professional photographers who share their trials and tribulations, and their relationship within the PPA community. Today, Lisa Thayer pitches in. 

None of these interviews are scripted or paid for. These are real photographers, members of PPA, who value and share the power of their PPA community. 

In this video Lisa Thayer shares her experience at her first Imaging USA, why she joined PPA, and what she enjoys most about her photography career. 


Help your photography friends and share this video. The power of being involved and deeply connected goes beyond professional development. It's a support system no one should be left without. You can also view a full playlist of the Behind The Camera Video series on PPA's YouTube channel and learn more about the Imaging USA here.

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Friday, August 12, 2016

10 (More) Reasons You Should Go to Imaging USA

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With so many resources available online, you may be asking whether it's worth your time and money to attend Imaging USA. Especially if you are a member of PPA, you already have access to online networking and education with theLoop, PhotoVision and PPAedu. So what makes Imaging USA so special?

There's literally a bajillion reasons to go to Imaging USA, but here are 10 you can't ignore:

Sharpen Your Saw
Stephen Covey talks about this in his 7 Habits of Highly Effective People. It's the idea that if you don't step away from your daily grind to take care of life's other needs, you won't be doing your best work. It's a simple fact that the dull saw cuts less wood.

When you socialize, learn and network with your peers at Imaging USA, you are "sharpening your saw." When you return to your studio, you'll have new ideas, inspiration and connections that will help you work more creatively and efficiently.

Your Next "Ah-Ha" Moment
You never know where your next "ah-ha" moment is going to come from. But when you're surrounded by 10,000 photographers it could come from a new friend, the keynote speaker (this year it's Mel Robbins!), a tradeshow vendor, or the photographer sitting next to you in a session. One thing for sure, you will have several of these each day, and it's all worth it!

The Value of Face-to-Face Connections
Social media has its place in keeping you connected and forums like theLoop are great if you need a quick answer. But it's hard to make a strong, lasting personal connection when you aren't meeting face-to-face. At Imaging USA you get the face time you need to make connections that will last a lifetime with speakers, vendors, other photographers, or all of the above! People do business with people they like. And when you spend several consecutive days under the same roof, strong connections are bound to happen. The benefits of your networking at Imaging USA will serve you long past the end of the conference.

That Thing You Didn't Know You Needed
You never know what you'll find on the Imaging USA EXPO tradeshow floor, but you can be sure it's the latest and greatest. After all, these vendors are in the business of providing photographers with the equipment and services they need to thrive.

And the Expo is more than just a shopping mall for photographers. It's your opportunity to get hands-on demos of the products you need, check out the winners of the International Photographic Competition and take the opportunity to discuss your specific business challenges with the vendors that can help. Oh, and the discounts that you'll find on the tradeshow floor are well worth delaying your Christmas shopping for your studio until Imaging USA! 

Get Out of the Studio
Being in the same studio or sitting in front of the same computer monitor day after day is a sure way to find yourself in a rut. A change of scenery always leads to a fresh perspective, and Imaging USA is the perfect setting to spark new ideas... photography speaking, business speaking and for your creativity in general!

Business Solutions That Work
Sometimes the problem with having the Internet at your fingertips is that there is simply too much information. How do you find the exact solution to your problem and how do you know that it will work for you.

Imaging USA can help cut through the clutter. Bring a list of your business challenges and discuss them with your fellow photographers. You're likely to find others who have successfully overcome similar challenges and you can put their ideas to work for you. Plus, all speakers are available at the end of their sessions for questions. Those of you who sign up early enough to get a portfolio review are in for a treat! And there will be even more speakers on the tradeshow floor, with mini sessions and demos, and at the IPC Merit Café on photographic competition.
 
The Energy of Like-Minded Individuals
At Imaging USA you will be surrounded by like-minded people who are there to learn, share and teach. It brings a new level of energy of motivation to the learning that you can never get anyplace else. You WILL end up making (new) friends for life and this WILL boost your motivation and inspiration... perfect timing to start 2017!

The Power of the Random Workshop
Attend one class outside of your specialty and find one thing from that session that you can take back for your business. It could be a new product line, a new workflow method, a bit of marketing genius or a new way to sell prints. Imaging USA has 10 educational tracks so there is bound to be something new for you. Often times we have heard of exploring classes in a track outside your day-to-day practice as becoming a game changer. News ideas, new approaches, new techniques, new best practices, all make for more inspiration, more motivation and more power to you!

Invest In Yourself
Attending Imaging USA is a small investment in yourself, and you're worth it 20 times over! Constantly learning and growing is vital to your bottom line and essential to keeping you one step ahead of your competitors. Imaging USA is organized by PPA and because PPA is a non-profit, it is able to keep the registration cost so much lower than any other conference of this caliber, that it would be a mistake not to leverage it! Don't spend top dollars with fauxtographers! Come where the real pros come year after year to learn, grow, connect and have fun! There's no way you'll regret it ? 

Photography is Your Passion
Like with any great love, you must nurture it to sustain it. Your life can get so full and hectic with all the things you have to do throughout the year. You most likely need a jolt to recharge your passion after the busy holiday season. So come join us at Imaging USA and re-discover your love of photography.



Wednesday, August 03, 2016

IPC at Imaging USA 2017!

By: Autumn Rice

Imaging USA 2017 in San Antonio, Texas is swiftly approaching and we thought we'd add another reason, in addition to the bajillion-and-one we already gave, for you to attend.

It's IPC! That's right, Loan Collection images from PPA's International Photographic Competition will be featured at Imaging USA, January 8-10, 2017!
 
Each year, PPA holds the International Photographic Competition (IPC), selecting photographers' top photographs for the year. The best of the best images are then placed in the PPA Loan Collection, collected in a book published by Marathon Press, and featured all around PPA headquarters. These collections are also displayed at the Imaging USA IPC Exhibit on the tradeshow floor, so PPA members AND the general public alike can walk through and marvel at the year's best in photography!

IPC images will also appear at PPA's Grand Imaging Awards, where IPC winners will compete for the best of 2016's Loan Collection in six categories: Event Albums, Non-Event Albums, Illustrative, Artist, Portrait, and Wedding. One of those six winners will go on to win the Grand Imaging Award!


Judging of the International Photographic Competition is July 31-August 4, 2016, and can be streamed live for anyone to see. All you have to do is visit Stream.theIPC.org and login or register your email address. You can also view the IPC Live broadcast with host Booray Perry. You do NOT have to be a PPA member to enjoy the IPC for free. 

So, hop on over to Stream.theIPC.org and witness all the IPC action live. And remember to register for Imaging USA 2017 in San Antonio, Texas to see the winning IPC images featured in the Loan Collection!

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Thursday, July 28, 2016

Imaging USA Kickstart Scholarships: Your Chance to Go for FREE! (Includes Pre-Con!)

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PPA is always looking for ways to get you to Imaging USA and help start your year off right each January with six days of photography fun. We are pleased to announce that, for the third year, four lucky PPA photographers will win Imaging USA scholarships and the opportunity to soak in all the fresh, new ideas available at Imaging USA 2017. They'll get full access to every session, all of the after parties and events and can freely browse the massive expo tradeshow floor. The scholarship also includes the choice of a pre-convention class that happens the Thursday, Friday or Saturday leading up to the show. 

No matter where you are in your career, there's a class for you. Pre-convention programs range from multiple-day workshops to half- and all-day classes on topics like fashion portraiture, post-processing workflow, certification process, the business of senior photography, and more! 

Plus, there are also Hands-On pre-convention classes, which take you on a photo shoot with the instructor and practice the skills you are taught with your camera right there on the spot! These classes are designed so you can attend multiple sessions during the day and get all the hands-on practice you want.

The Kickstart scholarship includes: Choice of a pre-convention class and a full Imaging USA registration all for FREE. Travel, meals, and lodging are not included. Visit ImagingUSA.org for more information on hotels, travel and more. 

To apply for the scholarship, you must be an active PPA member and you can't have previously received an Imaging USA Kickstart Scholarship. Applications for the 2017 Imaging USA Kickstart Scholarship open August 1!  Applications are due by November 11, 2016. Recipients will be announced November 23 and notified via phone. 

What are you waiting for? PPA is making it SO EASY for you to attend Imaging USA 2017 in San Antonio and begin next year with the knowledge and connections you need to Be More! 

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Monday, July 18, 2016

Mel Robbins is Headed to Imaging USA 2017!

By Autumn Rice

There are already a bajillion reasons to register to attend Imaging USA 2017, but how about we make it a bajillion and one! Is that even possible?

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Mel Robbins is one of the most sought-after motivational speakers in the world. Her life experiences have helped her craft speeches that deliver business-expanding, life-changing, interactive advice to inspire change, challenge thinking and accelerate personal and professional growth. Her book, "Stop Saying You're Fine" is a best seller that has been translated into four different languages, and her TEDx Talk "How to Stop Screwing Yourself Over" has over 10 million views across 37 countries. Mel Robbins is a CNN host, commentator and legal analyst, criminal defense attorney, and now she can add Imaging USA Keynote Speaker to her host of talents. 

That's right folks; Mel Robbins is coming to Imaging USA! She will give a keynote presentation on the morning of Sunday, January 8th.

Imaging USA 2017 will be held at the Henry B. Gonzalez Convention Center in San Antonio, Texas on January 8-10. And don't forget Pre-Con classes run from January 5-7! If you're a professional photographer, you don't want to miss this event. The three day convention is filled with over 10,000 professional photographers ready to share information, inspire, and connect with you! 

Need some help finding a hotel? We have you covered!

Imaging USA has reserved hotel rooms at discounted rates for its attendees to take advantage of. And don't worry about transportation! The official ImagingUSA hotels are conveniently located within walking distance of the convention center. 

So what are you waiting for? Imaging USA is the only place to be in January 2017! Go to ImagingUSA.org/Register to reserve your hotel and complete your registration to officially be a part of all that Imaging USA 2017 has to offer.

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Wednesday, July 13, 2016

Look Who's Coming to Imaging USA 2017!


Keynote Speaker: Mel Robbins
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Mel Robbins has worn many hats: criminal defense attorney, entrepreneur, life coach, CNN host...Now she's wearing her 10-gallon hat and joining us in Texas for Imaging USA 2017's Keynote Speech. Mel has picked up valuable life-lessons from her experiences and crafted a dynamic way to share them with an audience. She's the author of Stop Saying You're Fine and has a top-viewed TedTalk, "How to Stop Screwing Yourself Over". Mel's going to jumpstart Imaging USA 2017 in her signature, pants-kicking way Sunday morning, January 8, in San Antonio.  


Other Imaging USA Speakers Include:
 

Wednesday, June 29, 2016

Welcome to San Antonio!

by James Yates
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You're all set to go to Imaging USA 2017, but you've never been to San Antonio before? Relax. Your PPA Team was just there, scouting out the best attractions and locations and preparing enough photography-convention-awesomeness to blow your ten-gallon hat off come January. 

In addition to shooting a guide to the newly remodeled Convention Center (which you'll see at a later date), we took a look at some of the best San Antonio has to offer. Here's a handy guide of things to consider making time for your trip in January:

Start with The Riverwalk, the unique, can't-miss 2.5-mile walkway along the San Antonio River. Take one of the famed Riverboat Tours to see the other side of attractions like the San Antonio Museum of Art, the Arneson River Theater and the Aztec Theatre. The boats pass right by and through several restaurants, making any night out to eat a gorgeous experience. It may sound like a tourist trap, it's not! It's really nice! That's probably why the Riverwalk is Texas' second most popular tourist spot after...The Alamo/The Missions. Remember this? No trip to San Antonio would be complete without visiting the Alamo and the other four Spanish frontier outposts designated as a National Historic Park. Founded in 1939, La Villita Historic Arts Village is San Antonio's original neighborhood. La Vallita houses over 30 art galleries and shops along with several restaurants. The Arneson River Theater is also there so you can get a better look from off of the boat. The RiverCenter Mall is also located on the Riverwalk and literally right downstairs from our host hotels. It's a fully functioning mall with all the stores you may need to get your shopping fix ($6 cowboy hats, anyone?) and tons of restaurants including a food court if you want something fast and cheap! You can experience the largest Mexican mercado in the city for authentic shopping underneath all those iconic, colorful flags at Market Square. Get the best view of San Antonio from atop the 750 ft-tall Tower of the Americas, built in 1968 for the Hemisfair (World's Fair), which you'll hear a lot about because it was a huge deal for the city. 

If you're looking to venture away from the downtown area by car or bus, The San Antonio Botanical Gardens, the San Antonio Aquarium and the San Antonio Zoo offer some of the most beautiful, Texas-sized flora and fauna for the entire family to enjoy. There are also the big theme parks, SeaWorld San Antonio and Six Flags Fiesta Texas if you have the need for speed and want to ride the state-of-the-art Iron Rattler or Steel Eel. Other kinds of thrill-seekers may want to check out the Natural Bridge Caverns, named for the 60 foot limestone slab that spans the caverns' entrance.  

We weren't sure what to expect from our planning trip to San Antonio, but what we got was a beautiful city with a lively and bustling downtown area, all easily accessible from the Imaging USA hotels and convention center. We're more certain than ever that January 2017 is going to be AWESOME. 

For more info, head over to ImagingUSA.org/about-san-antonio. If you haven't registered yet for Imaging USA 2017, be sure to head over to ImagingUSA.org/Register and take advantage of the Early Bird rates! And don't forget Pre-Con classes run from January 5- 7!


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James Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.

Wednesday, June 15, 2016

Imaging USA 2017: For the First-Timers...

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Registration is already up and running for Imaging USA 2017! For all you first timers that are preparing to be amazed by the excitement of the world's largest (and best) photography convention, this post is for you! If you haven't discovered already, Imaging USA offers a range of opportunities for first timers to connect and build relationships with seasoned photographers. 
If you are new to PPA, you can even participate in the New Members reception. It's free and it's your chance to start making lifetime friends with other photographers. Nearly 1,500 new members come to Imaging USA each year. Here are some useful tips to conquer your first Imaging USA like a champ!

Meet New People- Try to meet at least five new people every day during your time at Imaging (so bring those business cards!)
Wear Comfortable Shoes- You're going to be doing a lot of walking\
Pack Light- No need to bring anything more than what is absolutely necessary
Look for Orange- Ask PPA staff if you need any help. We'll be wearing bright orange button downs and will be happy to answer any questions. 
Attend the Parties- Plan on attending the opening and closing night parties. They are a blast!
Use a Water Bottle- Stay hydrated. Bring a water bottle with you to save money and the environment
Stay in the Official Hotels- PPA has negotiated discounted rates for Imaging USA attendees. Stay close to the action and have a blast!
Rest Up!--Classes start early on Sunday, so come to San Antonio Saturday night and rest up...or party ;) 

We hope you find these tips helpful while preparing for this awesome experience. Have any more questions about Imaging USA 2017? Head over to www.ImagingUSA.org. Want to register and take advantage of the early bird special? Go to www.ImagingUSA.com/Register!



Tuesday, June 07, 2016

New Behind The Camera Video: The Importance of Imaging USA

By Chris Homer

If you've been paying attention to PPA's YouTube channel, you'll have noticed that PPA has been releasing a series, Behind The Camera Videos, featuring real photographers who discuss their experience running a photography studio and how PPA has helped them along the way. In one of our most recent videos, photographer Lisa Thayer shares the impact attending Imaging USA had in her career!

Many professional photographers have struggled with the feeling of having to 'go it alone'. It can be tough out there without a support system of other professional photographers to rely on. That's where the power of the PPA community comes in! Watch the video below to learn how this photographer built her own network of mentors by attending PPA's annual conference, Imaging USA!


We hope you'll share this video with other photographers to help show how the PPA network can help photographers' careers. You can also view a playlist with all the videos in the Behind The Camera Videos series. And if you haven't registered for Imaging USA - January 8 -10, 2017 or Pre-Con classes January 5- 7, 2017 in San Antonio, TX - you can register now!


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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Tuesday, May 24, 2016

Imaging USA 2017 Host Hotels Available for Booking NOW!

by James Yates
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Registration for this year's Imaging USA went live early this year and so did the hotels! This year there is a "one stop shop" reservation system for Imaging USA hotel booking in San Antonio. We encourage you to make your reservations through this new online system, as it is here to help you book your hotel rooms seamlessly. 

Save yourself the trouble of searching for a lower rate! PPA's already done the work and negotiated discounted rates for your stay in San Antonio. Staying in our host hotels not only guarantees a lower rate, but also keeps you closest to the networking action and saves you money on transportation. Here are this year's partner hotels:

Marriott San Antonio Rivercenter
The headquarter hotel for this year's Imaging USA, Marriott Rivercenter is only one block from the Henry B. Gonzalez Convention Center. The Rivercenter is 38-stories and connects to the city's premier dining, shopping, and entertainment destinations. The Alamo, one of the nation's most storied and revered landmarks, is within easy walking distance from this hotel. Marriott's Rivercenter hotel is designed for relaxing, with LCD TVs, premium cable, high-speed Internet access, and Marriott's Plug-In Technology in each guest room.

Marriott San Antonio Riverwalk
This one is only half a block from the Convention Center. Capture the romance of San Antonio with a stay at one of these recently renovated guestrooms with a sweeping balcony view of the city and the famous River Walk below. This hotel combines gracious Marriott service and amenities, including high speed internet access, with a comfortable and casual feel.

Grand Hyatt San Antonio
The closest hotel at only .25 blocks from the Convention Center, the Grand Hyatt San Antonio hotel presents contemporary style, comfort, luxury and convenience. The location affords stunning views of downtown San Antonio or HemisFair Park. They offer luxurious accommodations ranging from king-size bedrooms to suites and free Wi-Fi is available in all guest rooms.

Hilton Palacio del Rio
Two blocks from the Convention Center, you'll find the Hilton Palacio del Rio. The Hilton's renovations have transformed this iconic River Walk hotel to convey a contemporary flavor within a hacienda setting. Each room features local decor along with a private balcony for panoramic views of the city. Pamper yourself with Hilton Serenity Collection bedding and today's latest technology - high speed wireless internet, connectivity centers and 37" HD televisions. Each room also includes a spacious newly redesigned bathroom with wood floors, granite countertops and sapphire blue mosaic tiled walls. Fiesta & Siesta - A Hip Hacienda!

Remember, you MUST use our new registration system to book your hotel this year. Learn more at ImagingUSA.org/Travel/Hotel/. As always, PPA is not making anything on these hotels. Savings are passed directly on to you, so make the best of this experience and stay at a host hotel!

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Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for James.JPGJames Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.


Tuesday, May 10, 2016

Imaging USA: Free to New PPA Members

By Sarah Ackerman

Imaging USA, PPA's annual conference and expo, is headed to San Antonio, Texas January 8-10, 2017 and you could join us for free! And don't forget Pre-Con classes run from January 5-7, 2017. Imaging USA hosts over 10,000 of your photographer friends, nearly 100 world-class speakers, and over 600 booths in the Expo dedicated to all things photography. 

If you're new to PPA, your 3 day, All-Access pass - which includes the classes, the Expo and the parties- is yours for FREE! As a thank you for joining PPA, we want you to attend Imaging USA on the house! It's a great induction into your new photography family, meeting a wide network of people you'll connect with over the years. 

Check out all the reasons people come to Imaging USA:



And now you can attend for FREE (a $399 savings). You can register today at ImagingUSA.org/Register

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Sarah Ackerman manages all things social media for PPA and Imaging USA. When she's not living on the internet, she loves improv comedy, going on wilderness adventures, gallivanting around the globe, knitting, wood working and yoga. 



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Thursday, May 05, 2016

Registration Open for Imaging USA 2017: Earlier than Ever Before!

By James YatesThumbnail image for 12493842_10153526507464051_5550446508218490223_o.jpg

Are you ready?! We thought so. Registration for Imaging USA, PPA's annual photography convention and expo, is now open at ImagingUSA.org/Register!

Imaging USA 2016 was a huge success, with more than 10,000 industry professionals taking over downtown Atlanta last January. Check out the photos, videos and blogs detailing what was an amazing three days of photography business education and inspiration as well as exclusive tradeshow shopping. Now, by popular demand, your friends at PPA have worked to enable registration earlier than ever before for Imaging USA 2017, held January 8 to 10 in San Antonio, Texas at the Henry B. Gonzalez Convention Center.

You'll be 'Livin' La Vida Lone Star' next year when you attend the largest concentration of photographic talent gathered under one roof. Since everything's bigger in Texas, the Imaging Expo will feature more than 600 booths, live presentations and hands-on demonstrations of new photo-related products by some of the most respected companies in the industry. Imaging USA's renowned educational classes are geared to improve a photographer's business skills, photographic repertoire and use of technologies. There will also be a special keynote address from a special to-be-announced speaker, an extensive photographic display of the International Photographic Competition collection, mentoring opportunities, portfolio reviews, several all-inclusive parties and much more.

This early-bird registration is only $199. Yep, that's for all three days of photography awesomeness. Tell your friends if they're not a member, because attendance to one's first Imaging USA is FREE as a perk for new members! There are many different ways to experience Imaging USA, including but not limited to the full conference, a full conference plus pre-conference courses option and Expo only. Visit ImagingUSA.org for complete registration information and pricing options. And keep checking back for updates to the event schedule.
 
Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for James.JPGJames Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.