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September 28, 2021

Improve Your Sports, School, & Event Photography at Imaging USA

No matter where you are in your career as a professional photographer, Imaging USA has the inspiration and insights you need to grow your business. If you’re looking to improve your sports, school, volume, and event photography, there’s a great selection of classes to choose from! Even if it's not your specialty, you're sure to find something to help you broaden your expertise. 

If you haven't already, click here to register for Imaging USA. Keep scrolling for a rundown of what sports, school, and event photography classes you can attend during the show.


Saturday, January 15 (Pre-conference classes)


Volume Photography, Themed Preschools, and Edgy Sports

Melissa McCall & Mark McCall, M.Photog.M.Artist.Cr., CPP

HallMark Professional Portraits grosses $1,000-$2,000 per shooter hour using just a few onsite and production workers and YOU CAN TOO!
Learn MallMark's secrets for photographing early learning centers, preschools, sports leagues, and the most profitable of all, parent’s day out programs. Learn where the jobs are, and how to get them.

If you hate selling yourself to a school or league, this program is for you. Learn how HallMark gets those jobs without ever picking up the phone, or making a single sales call.
 

High Volume Does Not Mean Low Quality

James Boatwright
Photographer Jay Boatwright explains the importance of studio-quality portraits in his high-volume sports photography business.  This is not a green screen or composite building class. This class focuses on the methods Jay uses to photograph on the field of play with studio lighting and detailed posing.  
 

Sunday, January 16

 

The Business of Santa and High-End Volume

Karah Sambuco

The keys to making high-end volume events, like the Santa Claus Experience, fit your business! Special portrait events can be YOUR key to a profitable business. Learn how to work less, make more, and spend more time with your family without sacrificing sustainability. Find out how to create an amazing, yet repeatable, experience with high ticket sales and raving clients without spending hours in pre-session consults, hours in the camera room, & hours in the salesroom. 

  1. Learn to take control of your business before it takes control of YOU.
  2. Create stunning images with a plan in mind for ENSURING high-profit sales.
  3. Create demand so clients will work around YOUR schedule.

High School Seniors from Sports to Portraits—Lighting, Posing, Marketing

Alison Carlino, Cr.Photog., CPP
High school seniors come to us with ideas, demands, and styles different than any other generation. How does your business respond? Alison Carlino has 18 years in the industry and has seen the trends come and go. Working with high school & private sports teams for individual, team, and senior banners has opened doors to senior portraits, giving Alison priceless marketing opportunities.

Alison will explain the process of her summer athlete call that often turns into full team/individual photos and later on, senior portraits. Sports lighting, posing, and volume-priced packages with in-demand products from Miller’s Professional Imaging will be discussed. Learn how to incorporate behind-the-scenes video into your final presentations (social media gold). Alison will briefly shoot live to demo modern posing and a dramatic still/motion series with an athlete. Carlino’s Class of 2022 Collections include a personal style session, including the senior’s athletic skill or hobby and often bring in sales from long overdue family portraits. Join Alison as she connects the dots between team sports, senior portraits, and family portraits.

 

Monday, January 17
 

How To Shoot, Sell, and Grow Your Dance Photography Business

Rose Coleman

Want to start a dance photography business, then this is the class for you! Learn all the tricks and improve your work! This is a class on the volume side of working with dance studio owners and running a professional photoshoot day for all their students! From company to recreational kids, powder and speciality shoots, this class has it all!

  1. How to photograph dancers
  2. How to sell in an online world 
  3. How to grow your volume photography business

Learn how to set up your business right and begin your career in dance photography!

 

Tuesday, January 18


Master your Craft – Excellence in Volume Photography

Shiloh Getz and Rodney Getz, CPP

Known across the country for their volume photography workflow, Rodney and Shiloh Getz will walk you into their world of volume photography. You will learn how they use alternative markets to fill in their schedule and create consistent annual income in between their peak seasons.  Rodney will also share with you how he uses greenscreen and various lighting techniques to produce powerful images.  By the end of class, you will learn how Rodney and Shiloh turned a solution to one of their problems into a series of tools that have helped volume photographers all over the country.

Takeaways:

  1. Find new and lucrative means of income in the volume industry
  2. Easy lighting techniques that produce powerful images
  3. Tools and Techniques for a fast and efficient photo day

 

Graduating Into Client’s Lives: From ABC’s to I Do’s

Mario Munoz, M.Photog.M.Wed.Photog.Cr. and Tomas Munoz, M.Photog.M.Wed.Photog.Cr.

Learn from two of the highest awarded photographers in PPA history with this lecture. Our keynote speakers, Tom and Mario Munoz will explain how to successfully integrate and manage a school portrait program as a high-end wedding photography company. While the preconceived notion has always been that school offerings will “ruin” a photographer’s brand, the highly regarded Munoz brothers will explain quite the opposite—how you can actually elevate your brand with strategic high-end marketing that will make forever clients out of students and parents alike. 
 

Dream Big and Hustle

Cane Sampson

Somebody once told me, “Cane, you dream too big”. If I had listened to that, I wouldn’t be where I am today. I can teach you how to switch fear into gear and make your dreams a reality by hustlin’. Some people chase money but when you dream big and chase your passion the money follows and the journey is more enjoyable. Let me show you how to change your mentality to be a true hustler and get the business you deserve.

  1. Dream BIG and never stop dreaming
  2. Switch fear into gear
  3. How to capitalize on your strengths


Don’t miss these awesome speakers and their insights into how you can elevate your business and craft. Register today for Imaging USA