It’s All in the Technique! What Techniques Can You Improve at Imaging USA Next Year?
The Technique Track at Imaging USA is full of established photographers who are ready to teach you the fundamental skills that you need for your desired photography career. These skills will be the backbone of your photography, so make sure you take advantage of them!
Sunday January 19
Whether you’re a pro or just starting out, you’re going to walk away from Eric Floberg's session with a new insight on how to run your wedding photography business. This hour-and-a-half crash course will teach you all of the practical first steps to getting into the market and finding a unique voice in storytelling. This is incredibly important because you need to have an image and style by which people can recognize your work. Do yourself a favor and take this session, so you can elevate your skills above the rest of your competitors.
As a starting photographer, many people will gravitate towards using natural lighting during their shoots. This is exactly what Audrey Woulard did. For the first 16 years of her photography career, Woulard used natural light to frame her portraits of kids and teens. During that time frame, she became well known in the industry for her art of manipulating available light at any time of day and capturing it through only her camera.
After she mastered natural light, Woulard started to incorporate strobe lights in her work to mimic her use of natural lighting in her pieces. If you want to learn how to master natural lighting or the use of strobe lights as natural lighting, make sure to attend this session!
Five-time Portrait Photographer of the Year and Director Alexis Cuarezma is about to blow your mind in this session. Curazema has created portrait sessions with some of the most well-known athletes in the United States like LeBron James, Steph Curry, Chris Paul, Floyd Mayweather, and Manny Pacquiao, so he knows exactly how to work efficiently on a time crunch. After his session, you’ll be able to walk away with his lighting setups, theories, & concepts to help you recognize & create images with impact.
Monday January 20
If Lightroom has always been difficult for you to grasp, then this session is for you! Chris Orwig is going to walk you through Lightroom step-by-step so that you can learn how to create, correct, and finish your photographs. This way you’ll be able to achieve professional-level results right away. Orwig is going to teach you the essential tips on how to excel in Lightroom, and you’ll be able to use this advice as the foundation for your editing for the rest of your career!
Client expectations matter more than ever, so that’s why Dan McClanahan created an entire session around polishing up your images to the highest degree. When you finish this session, you’ll take home MClanahan’s post-production workflow starting with a job-specific catalog in Lightroom for organizing, culling, and basic corrections. As an added bonus to this session, McClanahan will end the day by breaking down the construction of some of his award-winning composited portraits! If you’re excited to get into your post-production workflow, then you don’t want to miss this session!
You might be asking yourself, what is a cinemagraph? Well, a cinemagraph is a hybrid between stills and video and can be created for storytelling, teaching, marketing, or just for fun. In this session, Caroline Jensen will be walking you through the art of cinemagraphs so that you can blow away your target audience with your work. By the end of this session, you’ll be able to walk away with all of Jensen’s secrets for making photos that surprise the viewer with movement! What are you waiting for?! Get ready to put this session on your list for Imaging USA!
Tuesday January 21
In this class, Julieanne Kost will be sharing her favorite advice to help you reach your creative vision faster than ever before. Kost is a natural when it comes to creating tips and tricks for Photoshop--she did dedicate an entire blog post to it! As Adobe’s Principal Digital Imaging Evangelist, Kost wants you to become comfortable and efficient with using Photoshop, so what better way to do that than to share her shortcuts at Imaging USA? If you want to improve your Photoshop skills, then you need to attend this class!
For many people, a wedding is one of the most important days of their lives; For a photographer, this means that this can be one of the most stressful shoot days of your career. Luckily, Marceliano Munoz is going to help you turn this stressful wedding day into one that the newlyweds will never forget. In this session, Munoz will be equipping you with all of the information and tools that you’ll need for a successful wedding shoot. He’ll also be giving you a live demo on how every wedding photographer can increase the impact of their photos. Munoz is going to take your wedding photography to the next level, so make sure to sit in for this session!
Everything you use on your shoots can be valuable, so why throw all of it away? In this session, Seth Miranda is going to teach you what materials can be valuable to reuse for shoots. Here, you’ll be able to hear him share his experiences with doing live shoots using unconventional materials to create studio-quality light. You won’t regret coming to this session!
Before you can attend any of these amazing sessions, make sure to register for Imaging USA! To see the other influential sessions that will shape your technique in 2020, make sure to head over to the Technique Track on the Imaging USA schedule. We can’t wait to see you there!