Program / Business Intensive for Portrait Photographers
Scott Kurkian
Scott Kurkian
Lindsay Betz
Lindsay Betz, Cr.Photog.
Monica Sigmon
Monica Sigmon, M.Photog.Cr.
Session Time: Jan 13th 9:00 am - 5:00 pm EST
Location: Chesapeake 2, 3
Sponsored By: Miller’s Professional Imaging
Track(s): Business


Business Intensive/Day 1: Profitability, Pricing and the Financials - Lindsay Betz & Scott Kurkian

This full-day class focuses on your financials and the foundational considerations for your business, beginning with defining your individual business model and your personal definition of success. You’ll learn managerial accounting for photographers and what you need to know about your legal structure and taxes.  Additionally, you’ll come away with an understanding of pricing for profitability, which is vital to the sustainability of your business.

Business Intensive/Day 2: Branding, Marketing and Sales - Monica Sigmon

The full-day class focuses on discovering and attracting the right clients, developing your brand, selling with confidence and competing in todays’ business landscape.