Be Ready for 2021: How To Make the Most of Your School Photography Off Season
Session Time: Jan 18th 4:00 pm - 5:00 pm

"What a crazy time to be a school photographer! In the volume photography industry now more than ever, photographers who prepare well in these off season months will be the ones who are able to thrive in the midst of uncertainty.

While most schools in 2020 were closing their doors, volume photographer Erica Morrow, owner of Slow Road Photo, was able to almost double her revenue and acquire several new schools, while photographing over 5,000 students in the process.
In this talk, she will share her top tips on:

  •     How to take advantage of the off season months to market to schools and parents
  •     Creating a compelling brand identity
  •     Developing pricing strategies
  •     How to stay organized and keep ahead of the competition

Erica will also be available to answer your questions. She’s on your team to help you make 2021 your best year in volume photography!"

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