Five years ago, Chris Fritchie seriously considered leaving the photography business. Then a lightbulb went off… he decided it was time to kick some ass! His studio’s top-selling offering, called The Magic of Santa, was born with the goal to do 15 sessions the first year. By the end of this test run, Chris had done 45 sessions and gotten an overwhelming response from the community. He is now known best for The Magic of Santa, and does around 200 sessions a year.
In this class, Chris will go over how to create unique marketing ideas to set yourself apart. It doesn’t matter if you are photographing high school seniors, newborns, families, or kids - this session will help you cultivate new ideas for expanding your business in creative ways. He will help you evaluate what steps to take to get you where you want to be in the industry. You will learn how to develop your brand, market to the right customers, and what technical skills you will need to take your photography business to the next level.