Many senior photographers express how the market is changing. Seniors are often photographing each other. Seniors are not loyal to the model team. Photographers are finding that their calls have slowed down all together. The reason is that tweens are being ignored, or they are being marketed to inappropriately.
We are living in an influencer’s culture, and it is more important than ever to build brand loyalty. Learn how to find and appeal to tweens, and more importantly, how to catch them early to build brand loyalty. If your senior business is running smoothly, do not let other photographers catch the future seniors before you do! It is proven that clients prefer to work with those that they like. In this program, Audrey will go over in great detail how to find tweens, and book them. She will give you first hand knowledge on how tweens view brands and the importance of knowing this information and how to utilize this within your business to capitalize and grow your senior portrait business. Social media changed the game and gave the younger kids voices! Do not overlook them!